Brand Guide

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Bancor's Message

In a sentence: Innovating simple and safe solutions to earn money in crypto.

Simplicity:

  • Intuitive
  • Easy
  • No Assumed Skill
  • Atuomated
  • Approachable

Trust:

  • Safe (Technically and financially)
  • Human
  • Proven
  • Transparent

Visionary:

  • Cutting edge innovation
  • Reinventing
  • Disrupting
  • Counter culture
  • Smart
Use these sliders as a guide to check assets to make sure they convey our brand pillars
Vision.png
Brand Assets (incl. logo):A collection of official Bancor brand assets

1.gif

                                               Logo reveal

2.gif

                                               Icon loop

Colors

Our primary brand colors are white and black. They are used to provide accessibility, simplicity, and consistency throughout all brand communications.
We have four secondary colors, with blue being the default accent color.
colors.png

Font

Our brand font is "Euclid - Circular A" by Swiss typeface

 

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